Branding Design

Creative Strategy and The Business of Design by Douglas Davis

It’s a great book. Every designer/creative should have Creative Strategy and The Business of Design as a cornerstone in their reference library. I’m also thinking, how I can get this into my client’s hands as well because they feel I ask too many questions. But after clearly, I’m not asking enough. While reading it I begun …

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How To Choose A Business Name For Better Branding Design

Among the many factors, you have to decide on when entering the ever-evolving world of startups is a company name. As a graphic designer, I constantly see clients who have picked long, ambiguous, or complicated company names which make branding design and logo design challenging for me and hard to interpret for their customers. Read …

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